Partnerships
I use motorsport as a platform to build brands, tell stories and create experiences — turning the pinnacle of racing into a meaningful, measurable return for the partners who join me.
Why partner
Real partnerships solve a problem. Here is where motorsport — and my platform — creates value that lasts well beyond race day.
Championships like GTWC Europe and GT World Challenge America, plus iconic 24-hour races, place your brand in front of a global, deeply engaged motorsport audience.
A genuine story and consistent content that audiences trust and follow — building brand affinity that a billboard simply cannot buy.
Money-can't-buy access: paddock days, private track experiences and tailor-made driving events for your clients, partners and team.
Connect with an international network of entrepreneurs and brands built around the sport — relationships that create opportunity off the track.
The story
Motorsport has been part of my life since I was a kid, but one thing has always been clear: racing has never been something I could do alone.
From my very first season in cars at 15, I built my career through sponsorship and support — convincing companies to believe in a young driver with ambition and a long-term vision. At one point I worked with over 36 sponsors to keep progressing. That taught me everything about relationships, trust, and creating value in return.
Today, as a professional competing internationally in GT3 and endurance racing, I work with a limited selection of partners — focused on impactful, high-quality collaborations rather than quantity. Meaningful, professional, and beneficial for both sides.
Every partnership is built around your goals. These are the most common starting points.
I work closely with a limited number of partners who align with my values and believe in my racing goals.
These partnerships often start from a shared problem that motorsport is uniquely placed to solve — brand visibility, hospitality, culture, or connection.
Through Codriven, I create individual and exclusive driving experiences, private track days and tailored motorsport experiences for individuals and brands.
Turn-key events, ready to host within days — an unforgettable way to reward clients, partners or your team.
Motorsport as a connection tool. I help companies engage customers, reward teams and strengthen internal culture — from real racing activations to race-themed team experiences.
Always building beyond the track — from racing simulators to road-car ventures and early-2000s race cars. If you're curious how it could align with your brand, let's explore.
Racing budget 2026
Even as a contracted professional driver, real personal and operational costs come with racing at the top of GT and endurance competition.
The right budget lets me make sporting decisions based on performance and progression — with full focus on racing instead of splitting time between driving, coaching and other work.
Partnership isn't only funding. It's an opportunity to connect professional motorsport with your business in a way that creates time, focus and a future built with the right people involved.
Whether you want visibility, unforgettable experiences, or a genuine story to tell — I'd love to hear what you're working towards.